Investment in Oddballs

Alcuin is pleased to announce that it has partnered with leading online focused underwear and apparel brand OddBalls to support its continued expansion and long-term success. Founded in 2014, OddBalls has grown rapidly to become a digitally-enabled leader in men’s and women’s underwear, pyjamas and socks, and is well known for its bright and colourful designs alongside an impressive range of brand partnerships. We are excited to work with the team to support continued international growth and further product expansion.

Will Cooper, CEO of OddBalls commented:

“We’re incredibly proud of what OddBalls has achieved so far, and Alcuin’s investment marks an exciting next step for the business. It was hugely important for us to find a partner who understood the strength of the brand, the loyalty of our customers, and the opportunity ahead of us. With Alcuin’s support, we’re looking forward to accelerating our international growth and expanding our product range, while continuing to build the business in a way that stays true to what makes OddBalls special.”

Tim Wheeler, Investment Director, Alcuin Capital Partners commented:

“The quality of the brand, strong growth momentum, and data-driven approach at OddBalls made a powerful impression from our first meeting. We are absolutely delighted to be partnering with the highly impressive team as the business continues to scale.”